Isehan Kiss Me Heroine Make Long & Curl Mascara Advanced Film Black 6g

Kiss Me Heroine Make Long & Curl Mascara Advanced Film Black 6g

A long-standing favourite in Japanese beauty, the Kiss Me Heroine Make Long & Curl Mascara in Advanced Film Black is the mascara that built the brand's cult reputation — and for good reason. Combining dramatic lengthening and curl-holding performance with a smudge-proof, water-resistant formula, it delivers the kind of wide-eyed, fanned-out lash look that Japanese beauty is celebrated for, with staying power that lasts throughout the day.

The Advanced Film technology forms a flexible, protective coat around each lash, locking in lift and curl from the moment of application. Unlike traditional waterproof mascaras that rely on wax-heavy formulas, the film-based formula creates a breathable layer that holds its shape even in humidity, heat, and moisture — making it an excellent choice for contact lens wearers and those with sensitive eyes. Despite its impressive hold, it removes easily and cleanly with warm water alone, requiring no dedicated eye makeup remover or harsh rubbing.

The brush is designed to comb through lashes evenly, separating and coating each one from root to tip for maximum length and definition without clumping. The deep black pigment delivers rich, intense colour that makes lashes look fuller and more dramatic from a single application, with the option to build further with additional coats.

Suitable for all lash types and particularly well suited to those who struggle to hold a curl, the mascara is also gentle enough for sensitive eyes and contact lens wearers.

Size: 6g

Made in Japan