Family Mart FAMIMA 3D Rubber Keychain F Logo - NIGO Collab
A collectible piece from FAMIMA, FamilyMart's bold reimagining of the Japanese convenience store, created through a year-long collaboration with legendary creative director NIGO®, founder of A Bathing Ape and HUMAN MADE. This three-dimensional rubber keychain takes its shape from the sculptural "F" that crowns FamilyMart's first-ever flagship store, FAMIMA PARK AZABUDAI, which opened in Tokyo's Azabudai district on 10th July 2026. Moulded in soft, textured rubber with a raised, tactile finish, it's part of the store's exclusive lineup of lifestyle goods designed to bring NIGO's playful, design-led worldview into everyday life. Clip it onto your bag, keys or pencil case for a piece of Tokyo's most talked-about new retail concept, and a fun find for anyone into Japanese design, konbini culture or streetwear history.
